Is Your Dog the Next Milk-Bone Star?

Is your dog a supermodel/actor/spokesdog? Maybe he or she can lead the Milk-Bone pack!

Anything you can do....I can do better!
Originally uploaded by erica2368.

Dogs milk the competition for all it's worth
Milk-Bone SpokesDog competition paws-es at S.B. dog park BY JULIE KIRSH Staff Writer

Think it's a dog-eat-dog world? Try competing against 12,000 canines trying to be named the Milk-Bone SpokesDog for 2009.
Canines and owners showed up at Rocky Top Dog Park, South Brunswick, to pose for photos in the Milk-Bone SpokesDog contest. The contest was the brainchild of Amy Hammerschmidt, a dog owner and senior brand manager at Milk-Bone, in San Francisco, Calif., and her team.

This isn't just America's Next Top Model for canines, however. The pet parent must also submit a 250-character essay on their "Milk-Bone moment" describing the bond they have with their dog. Although the majority of pooches at Rocky Top were purebreds, Milk-Bone is nondiscriminatory.

"We're looking for the emotional bond and special moment you have with your dog regardless of breed," said Hammerschmidt. The dog that wins the free contest will appear on one of the Milk-Bone boxes, be featured in advertising for 2009 and receive a $100,000 contract with taxes covered by the company.

According to Hammerschmidt, an independent agency selected by Milk-Bone will narrow the entries to the top 100, and then, like "American Idol" minus the music, America will vote for the winning "Milk-Bone moment" SpokesDog. There will be 99 runners-up that receive a digital camera. Read the whole article about the fierce competition here

Entries still accepted online until Sept 19 here! Break a Milk-Bone! :)